A rear view mirror look into the world of brands, corporates, advertising, shopper marketing and the people involved, with a dash of dead pan humour!

Disclaimer: These sling- shots are just a creative expression of our team on current and industry related issues, news & happenings, in no way they are intended to hurt the sentiments of individuals, organisations, industry professionals or even common people. It is just an attempt to look at the lighter side of serious things in our professional lives. These sling-shots are without any malice what-so-ever.